Traffix Inc.

TRFX

Company. Traffix Inc is "a database marketing and management company for a proprietary and affiliate database of tens of millions of permission- based, on-line consumers. Traffix acquires customers and provides customized consumer data for its corporate marketing partners from its database and websites. Traffix owns a number of on-line businesses including iMatchUp.com (an on-line dating website), TXNet ISP (a low-cost dial-up ISP), GroupLotto.com (a free lottery), AtlasAutomotiveGroup.com (website dedicated to providing automotive information and offers), and more." (company website)

TRFX stock chart

Buy. I bought Traffix a couple of weeks ago after it broke out of the doldrums just below $7. I made the buy following a day with a nice price rise and heavy volume.

loss Bottom line
-8%

Sell. I missed a big warning sign two days after I bought TRFX when the stock made a new high on a substantial down-day. It fell even more the following day, nearly back to the 50-day moving average. I thought I was out of the woods the following day when it recovered back up almost to my purchase price.

Being a little skittish about this stock, I placed a conditional order to sell at no less than $7, if if were to trade at $7.01. The condition was met this morning, and the shares sold.